Easton-Bell Sports, Inc. is a leading designer, developer and marketer of branded equipment and accessories that enhance protection and athletic performance across numerous athletic and recreational activities.
The Easton-Bell Sports portfolio includes industry-leading brands Easton, Riddell, Bell and Giro. With its unrivaled history and foundational belief in technological innovation, EBS sets the standard of excellence through multi-brand, multi-sport and multi-channel operations. Each brand holds a strong No. 1 status within key product categories, providing unparalleled authenticity within baseball/softball, hockey, football, cycling, snow, action and power sports.
One of the company’s many advantages in terms of maintaining an innovative and technological edge – particularly in the area of head protection – is that the company’s philosophy and standards are shared across all brands and divisions. This “hub of excellence” enables the brands of Easton-Bell Sports to be synergistic with process and design, sharing best protective technologies. Headquartered in Van Nuys, California, the Company has 31 facilities worldwide.
EASTON-BELL SPORTS BRANDS:
Easton Sports has 80-plus years of sporting goods manufacturing and has established itself as one of the world’s preeminent innovators, designers and manufacturers of sporting equipment. Through constant innovation and unwavering commitment to being the best in each product category – Easton Baseball/Softball, Easton Hockey and Easton’s Bicycle Products Group – the brand strives to produce products for use in competition at the highest levels.
Bell Sports is the top designer and marketer of branded sports helmets and accessories for more than 50 years. More world champions have worn Bell Helmets than all other helmet brands combined. From Grand Prix racing through the Indy 500 to Olympic cycling, Bell helmets have played a vital role in protecting sportsmen and women for generations.
Riddell, the Official Helmet of the NFL®, has been the leader in innovation for the protective equipment industry for nearly 80 years. Riddell football helmets and shoulder pads are the equipment that players at the highest levels demand by name. When the Riddell Revolution helmet – the first helmet designed with the intent of reducing the risk of concussion – was introduced in 2002, it was the first major innovation in football helmets in 25 years. It is the only helmet that has independent, peer reviewed research (Neurosurgery, Feb. 2006, Vol. 58, No. 2), showing that it reduced the risk of concussion by 31 percent when compared to traditional helmets. The introductions of the Revolution Speed, Revolution IQ and HITS technology are additional examples of Riddell’s constant evaluation of potential new technologies.
Giro is the youngest member of Easton-Bell’s business family. The brand was born with the introduction of the first lightweight adult cycling helmet in 1985. Today Giro helmets are worn by millions of riders, cyclists, skiers and snowboarders around the world. Giro is a worldwide leader in the design, development and marketing of premium, high-performance protective gear and accessories for action sports and active lifestyles. Giro is an innovative, consumer-focused brand, with a mission to create products on the leading-edge of inspired design that help you to look and feel your best.
CONTACT INFORMATION:
Headquarters:
Easton-Bell Sports, Inc.
7855 Haskell Avenue
Suite 200
Van Nuys, CA 91406-1902
Telephone: 1 (800) 632-7866
Easton-Bell Sports Canada:
17550 Rte. Trans-Canada
Kirkland, Quebec H9J3A3
Telephone: (514) 630-9669
Fax: (514) 630-3637
Email: customerservice@eastonsports.com
Email: CanadaInfo@eastonbellsports.com
Visit eastonbellports.com for more company information.
